Comparing Backlinks with SplashDash
In today’s digital marketing landscape, backlinks play a critical role in establishing a website’s authority, improving search engine rankings, and driving organic traffic. The Backlink Comparison action is a powerful tool in SplashDash using SEMrush data, designed to help businesses compare the backlink profiles of their website with competitors. Let’s dive into how this tool works, why it’s useful, and what insights can be gained from it.
What Are Backlinks and Why Are They Important?
Backlinks, also known as inbound links, are links from one website to another. They serve as a vote of confidence, signaling to search engines like Google that a website is trustworthy and authoritative. A strong backlink profile can significantly boost your website’s Domain Authority (DA) and improve its visibility in search engine results.
How to Use This Action
1. Enter Two Domains
Input your website’s domain as the target and your competitor’s domain in the corresponding field.

2. Run the Comparison
Click the “Run” button to generate a detailed backlink report. These metrics are automatically populated in the report:
- Total Backlinks: The total number of hyperlinks from external websites that point to the target website. These indicate the overall volume of links contributing to the site’s authority. A higher number can help improve search engine rankings, but quality matters more than quantity.
- Referring Domains: The count of unique websites linking back to the target website. These demonstrate the diversity of sources endorsing the website. A greater variety of referring domains signals trust and authority to search engines.
- Authority Score: A numerical score (out of 100) that reflects the overall trustworthiness, credibility, and strength of a website based on its backlink profile. A higher authority score indicates a stronger likelihood of higher search engine rankings and better online reputation.

3. Analyze and Share the Results
Share the link and review the metrics with clients or co workers for actionable insights on where you can improve.

Simplify SEO With SplashDash
SplashDash simplifies SEO metrics and delivers AI insights that are easy to understand and act on. With its user-friendly interface and powerful analytics, you can confidently optimize your backlink profile and stay ahead of the competition. Join the waitlist today to get priority access to the tool.