WhatCMS

Use WhatCMS to identify the technologies and CMS platforms used by your site or competitors

Last updated: July 3, 2025

Updated by: Ruan Marinho


What is this integration?

The WhatCMS integration connects SplashDash to a reliable tool for detecting the content management systems and technologies used on websites. This includes identifying platforms like WordPress, Shopify, Joomla, and others, as well as server-side technologies and frameworks.


It’s especially useful for technical SEO audits, competitor analysis, and understanding the infrastructure behind websites.

What does it gather?

WhatCMS scans and reports on the backend technologies a website uses. With this integration, SplashDash gathers:

CMS Type – Identifies whether the site uses WordPress, Wix, Shopify, Drupal, or another CMS

CMS Version – If available, detects which version of the CMS is installed

Hosting Provider – Information on where the site is hosted or served from

Server-Side Language – Such as PHP, Ruby, or ASP.NET

Additional Technologies – JavaScript libraries, web frameworks, or caching systems in use

What kind of reports can this integration be used with?

WhatCMS data helps enhance technical and competitive reporting within SplashDash. These insights can support strategy, development planning, or pitch documentation:

Technical SEO Audit Reports – Reveal the CMS and hosting setup behind a site, aiding in SEO assessments

Competitor Research Reports – Compare the platforms and technologies used by competing websites

Web Stack Comparison Dashboards – Identify technology patterns across your site portfolio

Client Discovery Reports – Quickly understand a client’s existing CMS and infrastructure before onboarding

Platform Migration Reports – Help plan website migrations or re-platforming by identifying the current setup

Example report

A sample report generated using data from the WhatCMS integration.

A pie chart showing the number of people in each circle.

Source: Google Maps, WhatCMS, Ahrefs, ICANN, Moz

Frequently asked questions

  • What is WhatCMS and why would I use it with SplashDash?

    WhatCMS is a tool that detects which content management system and related technologies a website uses. When connected to SplashDash, it allows you to surface this data automatically in reports. It’s valuable for technical SEO audits, sales enablement, and development planning—especially when analyzing websites you don’t directly control.

  • Do I need to own the website to detect its CMS?

    No, you don’t need ownership or access to a website to use WhatCMS. The tool scans publicly available information and infrastructure signals to identify CMS platforms, versions, and technologies. This makes it ideal for analyzing competitors, prospects, or unknown domains.

  • How accurate is the data from WhatCMS?

    WhatCMS is known for its accuracy and supports detection for hundreds of CMS platforms and technologies. While it may not always detect custom-built setups or obfuscated platforms, it reliably identifies major systems like WordPress, Squarespace, Joomla, and more. Results are updated frequently to reflect current detection patterns.

  • Can I track changes in CMS or technology over time?

    No, SplashDash can not show historical changes when WhatCMS detects updates in CMS platform, version, or hosting provider. This is a feature that may be coming soon.

  • How many websites can I check with this integration?

    The number of domains you can analyze depends on your SplashDash plan.

For more detailed information, please visit the official WhatCMS website.

Questions about this integration? Email hello@splashdash.ai